Tire shops aren’t smoothie places or yoga studios — they’re not exactly glamorous places. Your products last for years, so customers aren’t just regularly popping into tire stores and creating strong relationships with customer service representatives. This creates some unique challenges. How do you distinguish your shop as the best one in the area? How […]
Category: Retail Realm
New Waiting Room Offerings Will Keep Customers Coming Back
Excellent customer service exists in the details. Customers should feel comfortable, welcomed, and informed throughout their entire experience. And when you know many of your customers are going to be waiting around for a significant amount of time, you also want them to feel relaxed and entertained. You want them to have an enjoyable, memorable […]
Digital Tread Marks: A strong online presence is critical to success
Note: This article is excerpted from our free e-book, “Strategies for Success.” To get the complete e-book, which includes more detailed information and tips for succeeding in the tire business, download the e-book here. For tire retailers, distributors and commercial retailers, having a strong online presence will help you set yourself apart from the competition. […]